The Future of Competitive Strategy

Notes

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©2022 MIT. This excerpt is from The Future of Competitive Strategy by Mohan Subramaniam, published by The MIT Press.

20. David P. McIntyre and Mohan Subramaniam, “Strategy in Network Indus- tries: A Review and Research Agenda,” Journal of Management 35, no. 6 (2009): 1494–1517. 21. T. R. Eisenmann, “Internet Companies’ Growth Strategies: Determinants of Investment Intensity and Long-Term Performance,” Strategic Management Journal 27, no. 2 (2006): 1183–1204. 22. Ted Levitt, “Marketing Myopia,” Harvard Business Review 38 (1960): 45–56.