The Future is Young

Why this book

• Technology, innovation, and talent are three strong cards in our hand. Let us play them wisely as we devise an inspired game plan. • Articulate a brief set of action messages for the various categories of stakeholders (governments, business, civil society). Organize these messages around the guiding principles we described above. Who should read this book? Our target audience includes thepublic at large (especially younger generations), government agencies (central, cities, regulators), international organizations that are committed to Sustainable Development Goals (SDGs) and are setting norms to that end, corporations and other commercial organizations, and academic institutions including business schools. We are confident that having faith in the future is key to making it better. We can tackle the most daunting of global challenges successfully if we give it the best we have – the best in knowledge, talent, organizing, and a youthful sense of curiosity about ‘possible worlds’. In this light, what are the questions that should be on our minds today? How do we address them with wisdom and proportion? Let us outline these in the next few chapters.

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