Strategy Execution Playbook

Introduction

Strategy Execution Playbook

About theAuthors

Bettina Büchel Bettina Büchel has been an IMD Professor of Strategy and Organization for over 20 years. She focuses on strategy implementation, new business development, strategic alliances and change management. At IMD she has led open programs such as Orchestrating Winning Performance, Strategic Leadership and TransformTech. Her primary focus is to facilitate strategic transformation programs for client companies and build capabilities that enable the implementation of strategic priorities. Her mission is to help organizations address their challenges in order to create positive impact on stakeholders. Mahwesh Khan Mahwesh Khan has 20 years of experience working on governance and strategy issues with corporate boards and the C-suite. She has facilitated transformation journeys for companies and banks in the Middle East, South Asia, Europe and the United States. At IMD since 2019, Mahwesh has been supporting IMD Faculty in research, data analysis and diagnostics, as well as delivery of advisory projects across business domains. She has most recently coauthored and published articles in Harvard Business Review (March 2021) and Sloan Management Review (September 2020). Mahwesh has an MPhil in Management Studies from the Judge Business School, University of Cambridge (UK).

Catherine Agamis Catherine Agamis has a strong business background with over 20 years of consulting experience, assisting in the transformation of large organizations. Catherine’s research interests are driven by a desire to contribute to the world’s challenges and the transition to a more sustainable future, with a focus on circular bioeconomy and natural services. At IMD, Catherine designs open and customized learning programs and coaches senior executives. She collaborates with IMD Faculty to help organizations solve their challenges through the cocreation of their change, growth and transformation agendas for positive impact.

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