Good - But good enough?

A breath of fresh air and fresh thinking Agathon’s executives were impressed and energized by the recommendations developed through the program. “The program not only fulfilled – but went completely beyond – my expectations,” said CEO Michael Merkle. “There was a tremendous amount of creativity, a good deal of structure and many practical solutions that could be implemented quickly.” Company executives felt that the process helped in two major ways. The first was having a group of bright executives who were trained in structured thinking who generated a collection of innovative ways forward in a very short time – the likes of which would have solutions,” said CEO Michael Merkle. “But we were looking for new solutions which we didn’t have on the radar yet.” Equally important, executives mentioned that the recommendations were a helpful sounding board to test and prioritize their own ideas. been difficult to produce in-house. “We know our industry; we know our

CEO Michael Merkle noted that the creativity of the solutions was excellent: Some of them confirmed the company’s thoughts on how to move forward based on structures it already has in place, while others provided exciting new opportunities to pursue. Strategizing is often the easier part of the process – implementing presents its unique challenges that require more definition and planning. As such, the proposed solutions did not limit themselves to grand long-term plans, but also propose tangible next steps in the short- and medium-term. This includes detailed mapping of the customer journey.

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Accelerating out of the COVID-19 Crisis

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